Checking out the new Footscray Coles

3 Comments

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When it comes to supermarkets, Consider The Sauce is most definitely a Sims, smaller-is-generally-better kinda guy.

We’ll shop at the biggies but would never make a habit of it nor hold any of them in any great esteem.

Still, I’m interested to check out the new Footscray Coles on account of it being a significant local happening.

And I have friends who live nearby for whom getting basics such as milk – especially outside of regular hours – is something of a hassle. For them, Footscray Coles is of some significance.

As well, I’m interested in seeing what the manager’s claim to have tried hard to reflect the local cultural demography – spied in an advertorial feature in the local press – actually means in reality.

 

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The truth is, not a whole lot.

Of course, the quantity and range of multicultural products the store boasts is way more extensive than would have been the case, say, 20 years ago.

But I didn’t see anything that would see people switching away from Bharat Traders or India At Home.

And the signage seems to fall into something of “try too hard” category.

 

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I mean, what does “Authentic International Food” actually mean?

All is shiny and new and the deli counters have the sort of coverage routinely seen in big supermarkets these days.

 

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And, yes, the shelves groan with an extensive line-up of that depressingly awful “product”, bottled water.

The retail spaces opposite the checkout area are now occupied solely by Bakers Delight, Liquorland and the pharmacy.

 

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3 thoughts on “Checking out the new Footscray Coles

  1. To state the obvious… It just looks like a Coles, doesn’t it. Try as they might to look “market”-like, the big chains come up short. Mainly it’s to do with their product mix; when producers have to pay to get displayed on the shelves it inevitably cuts out the smaller, often more interesting, products and ranges. Glad that Sims provides an alternative.

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      • True! We’re also very lucky to be blessed with choice in this neighbourhood with Sims, the fresh produce markets, Conways, Michael’s Deli, Bharat Traders, a number of injera bakeries, KFL supermarket, etc etc. Such great options to get a huge range of tasty goods.

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